Provide a destination

New employees are learning to navigate your company. Help them by providing one easily accessible place where they can get up to speed and return to for continued learning.

Flip the classroom

Providing online learning resources can set the tone for the in-person training and help employees feel in control of their onboarding process.

Provide a custom message

Employees may not have direct access to your CEO, but you can bring the CEO to them by including video of your executive team welcoming them to the organization.

LinkedIn Learning can help

You can create a new hire group in the platform to guide new employees to online learning content unique to them.

Provide an Individual Development Plan (IDP)

Give managers an IDP template that includes specific course recommendations.

Rally support

Increase engagement by creating email templates and enlisting executives to send to employees, sharing their passion for learning. 

Encourage managers to curate content

When managers suggest learning content, employees can take immediate action on their IDPs and demonstrate progress by engaging with learning content. 

LinkedIn Learning can help

You can give managers sub-admin permissions to curate online learning content and set reminders for employees. 

Get input

Talk to new managers about what they want to learn and map online learning content to meet their specific needs.

Leverage managers to make learning contagious

Have managers share learnings with their teams and assign learning content for individual employee development.

Drive accountability

Organize syncs to check in with new managers on key objectives like encouraging their own growth and learning on teams.

LinkedIn Learning can help

We already have a custom learning path for new managers that you can integrate with the management training materials at your organization.

Form relationships

Get to know managers, their pain points, and what they think of L&D, to craft learning programs that will have the biggest impact.

Share success stories

Reward and recognize managers who encourage their direct reports to engage with online learning to grow their skills and careers.

Keep learning going

Assign learning content to managers that addresses skills gaps surfaced through ongoing relationship building and face-to-face meetings.

LinkedIn Learning can help

Managers can assign learning content to their team and then pull learner activity reports to monitor their learning.

8 Ways to Engage Your Learners

A playbook for boosting employee engagement with online learning

Lead with the why

Talk about what they care about most—how talent development impacts the bottom line. Offer recommendations about how learning engagement can affect business objectives.

Bring the data

Gather key metrics, such as talent acquisition, mobility, retention, and industry insights to show the importance of learning.

Compromise

Start small with a pilot program or conduct an internal study to identify team-specific needs that will validate the need to mobilize.

LinkedIn Learning can help

Upload a custom video message from your executives that encourages all employees to take the time to learn. These videos are only visible to your organization.

Identify a partner who gets it

Talk with executives who own each function of the business. Find leaders who believe learning programs will help their goals.

Highlight early success

We call it moneyballing. Identify and showcase the individuals who are seeing early impact of learning programs.

Make it highly relevant

Focus training around individual milestones, like an upcoming sales call, or a major project deadline.

LinkedIn Learning can help

View reports that show who is learning what in your organization and then correlate time spent learning with increases in key performance metrics.

Build some buzz

A leaderboard visible to all employees can go a long way to light a fire under employees to join in the game.

Choose the prize

Consider surveying your organization to determine a prize that motivates them to join the race such as gift cards, team outings, or sports tickets.

Celebrate winners

Help game winners feel special. That may be a cardboard cutout like QiCard or simply an email from an exec or company-wide recognition.

LinkedIn Learning can help

You can easily create a sharable leaderboard for so that everyone can see what others are learning.

Make cultural moments a time to learn

There is a national day for whatever your organization loves: National Dog Day, Boss’s Day, etc. Tying into an event is an easy way to create a campaign.

Enhance digital with physical

Bring in physical elements, like Hilltop Securities’ apple, to delight employees and encourage them to engage with learning resources.

Plaster the walls

We see them on street poles advertising garage sales and concerts, and it’s because posters remain effective for marketing anything.

LinkedIn Learning can help

Bookmark this page! We’ll be adding new resources, tools, templates, and tips to help you increase learner engagement with savvy marketing tactics.

8 Ways to Engage Your Learners

A playbook for boosting employee engagement with online learning